How Utilizing Compliant Surcharge Can Benefit Your Automotive Shop

Offset high credit card fees with a compliant surcharge program. Protect your profit margins and ensure transparency with customers. Contact Merchant Match at info@merchantmatch.net to streamline your payment processing.
Published on
September 12, 2024

Running a body shop involves dealing with high-ticket items like major repairs, custom paint jobs, and extensive bodywork. While these services are essential and profitable, they often come with significant credit card processing fees, which can eat into your bottom line. One effective way to manage these costs is by implementing a compliant surcharge program. In this blog post, we’ll explore the benefits of using a compliant surcharge program, especially when your business sees a lot of large transactions.

Understanding Credit Card Processing Fees for Large Purchases

When a customer pays for a service at your body shop using a credit card, the processing fee is usually a percentage of the total transaction amount. For small purchases, this fee might be negligible, but for larger transactions, the fee can become substantial.

For example, let’s say a customer comes in for a full collision repair after an accident, and the total cost of the repair is $5,000. If your credit card processing fee is 2.5%, the fee for this single transaction would be $125.

While $125 might not seem like a lot in the grand scheme of a $5,000 job, consider how many such transactions you handle each month. If your body shop processes ten similar high-ticket transactions in a month, that’s $1,250 in fees—money that could otherwise go directly to your bottom line.

What is a Compliant Surcharge Program?

A compliant surcharge program is an additional fee that businesses can legally add to credit card transactions to cover the cost of processing fees. This surcharge is typically a small percentage of the transaction amount and helps to offset the costs associated with credit card payments.

For instance, if your body shop decides to implement a 3% compliant surcharge on credit card transactions, that same $5,000 repair would include an additional $150 as a surcharge. The customer would pay $5,150 in total, and the processing fee would be covered without reducing your profit margin.

Why Implement a Compliant Surcharge Program?

Here are some key reasons why this card processing structure can benefit your body shop:

  • Offsetting High Processing Fees:
    • For large transactions, processing fees can add up quickly. A compliant surcharge program helps you pass on some or all of these fees to the customer, protecting your profit margin.
  • Transparency with Customers:
    • Customers appreciate transparency. By clearly communicating the surcharge, you can build trust and help them understand why there’s an additional cost associated with credit card payments.
  • Maintaining Profit Margins:
    • High-ticket items and services come with higher processing fees. By passing this surcharge to your customers, you ensure that your profits aren’t eroded by these fees, allowing you to maintain healthy margins.
  • Customer Choice and Flexibility:
    • Customers have the option to choose their payment method. Some may prefer to pay with cash or debit cards, which often have lower fees, while others might accept the surcharge for the convenience of using a credit card.

Why Use Merchant Match to Implement a Compliant Surcharge Program?

  • Compliance with Regulations:some text
    • Different states and credit card networks have specific rules about surcharging. Our team at Merchant Match will ensure you are adhering to these regulations, avoiding potential legal issues.

Conclusion

Incorporating a compliant surcharge program into your body shop’s payment process is a smart way to manage the costs associated with large transactions. By passing on some or all of the processing fees to your customers, you can protect your profit margins, maintain transparency, and ensure that your business remains compliant with industry regulations.

If you’re interested in learning more about how to implement a compliant surcharge program or need help navigating the regulations, Merchant Match is here to assist. Our team of experts can guide you through the process, ensuring that your payment processing system is both efficient and cost-effective.

Ready to get started? Contact us today at info@merchantmatch.net to find out how we can help your body shop thrive!

Merchant Match is dedicated to giving its customers the best pricing plans for them, every single day.
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